Social Media Video Production - Locations

Social Media Video Production - Overview

Social Media platform are crowded spaces and it becomes more important for creators, influencers and brands to invest into social media video production that actually works. Visual content like images and videos are one of the best ways to promote a brand and stand out from the competition. Social media video production is the art of creating content for your social media channels that actually works. The content produced mostly consist of images, videos, copy, graphics or a mix of them that grows an audience, helps reach more customers and turns clicks in to profit. The success of a social media content production and the overall social media content strategy is dependent upon the content itself, when you're posting and even your chosen social media platform (most popular are Instagram, YouTube, TikTok, Facebook, LinkedIn and Twitter). Good social media video production will help brands, influencers and creators to create content that their audience: - will like - will comment on - will share - will follow - will talk about offline When investing into social media video productions there are two main routes to go down: In-house production or working with an external video production company.

In-House Social Media Video Production

Producing social media content in-house can be a USP for a creator or brand if done right. Creators and brands know their product or service best and know all the amazing elements they want to promote. This knowledge can help produce great content but when investing into social media video production, it must be clear that it’s not a part time job. Brands and creators need to invest in a team and equipment to create unique content for their brand or profile. We recommend in-house production when high quality content should be produced on a regular basis (and for more complex products / services).

Social Media Video Production Companies

A lot of brand decide to work with external video production companies as they handle the complete production process from ideation and planning to producing and editing. The role of a brand or creator working with a social media video production company can vary a lot. Some brand prefer to be involved in several steps of the production process, while others only want to give their input in the ideation phase and feedback on the brief the social media production company created. Once the content is produced the brands or creators get all the content and they can start scheduling it and use it across multiple platform. There are plenty of video production companies out there, ready to help you create engaging content like video ads, video shorts, or brand films. We recommend to spend some time to have a look at some social media video production companies and their work to find the right partner for your brand.

Find Locations For Social Media Video Production

High quality content will increase the return of investment of the video production. Content users can relate with and stands out will result in more impressions and better engagement. That’s why creators, influencers and brand invest into social media video production and an important element are the locations the content is shot at. On Scouty, we have more than 2,500 location in the UK available for photography and filming. From luxurious mansions and pool location, all the way to photo studios, warehouses and abandoned building. Browse our locations to find the perfect space for your next shoot. (Header image by Jakob Ownes on Unsplash)

Scouty was great for booking locations for our shoots, speaking directly to the homeowner made it easier to arrange everything and payments are made through the platform too.

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